New Ally Bank Commercial: “Rufus” is Back!

Posted in Advertising
January 18th, 2011 at 10:28 am by Ally


We’ve got a new commercial (above) launching this week featuring Rufus, our four-legged friend that loves his bank. Take a look at our new spot above, let us know what you think and then check out the rest of our videos on the Ally Bank YouTube channel!

Responses to this post (21 comments)

  1. 1/18/2011
    11:45 am
    Justin Mcmillon says:

    HAHA! Love it!

    • 1/18/2011
      3:13 pm
      Ally says:

      Glad you like it, Justin!

  2. 1/19/2011
    1:19 pm
    Jacob says:

    how about you stop making goofy commercials and give your customers what they have been asking for! When are we going to see a mobile app with picture deposit capability. Take a page from the USAA playbook.

    • 1/19/2011
      3:06 pm
      Ally says:

      We appreciate the feedback, Jacob. We assure you that our commercials don’t impede our progress on our work on a mobile application. This is definitely a priority to us and we are working diligently on this. We’ll be sure to update our blog when we have more information to share.

  3. 1/26/2011
    12:31 am
    Lou says:

    Great commercial! For once the man is not made to look like a fool, a typical motif in American commercials. And using the Asian character is also a plus. Good job folks!

    • 1/26/2011
      12:05 pm
      Ally says:

      Thanks, Lou! We really like this commercial too. Glad you enjoyed it!

  4. 2/1/2011
    6:37 pm
    Laurenz says:

    Picture deposit capability is a horrible idea. Once hackers catch on, patrons of banks that offer it, like Chase, are gonna suffer from check fraud schemes.

    If my banks ever offer it, I’ll leave ‘em.

    • 2/2/2011
      12:01 pm
      Ally says:

      Your concern is noted, Laurenz. Thank you for the comment.

  5. 2/12/2011
    7:51 pm
    Edozac says:

    What is the name of the male actor in the ‘lRufus love bank’ ad?

    • 2/14/2011
      11:15 am
      Ally says:

      We don’t have that information for most of actors in our commercials, but we saw this blog post pop up recently: http://bit.ly/fmT2Bc

  6. 3/3/2011
    12:43 am
    Talent Agent says:

    Who is the actress in this commercial?

  7. 3/30/2011
    1:40 pm
    deano says:

    who is the actress?

    • 3/30/2011
      3:58 pm
      Ally says:

      If they popped in, maybe we could share, but, unfortunately, we don’t have that info available. Hope you enjoyed it though!

  8. 4/16/2011
    10:07 am
    annie says:

    i think rufus is cute

    • 4/16/2011
      10:10 am
      Ally says:

      Ahh, thanks, Annie! We do too!

  9. 5/18/2011
    12:50 am
    bailie says:

    My sons dog Bailie goes nuts everytime this comes on tv. She can be in the other room and hear the door opening and comes running in.

    • 5/18/2011
      12:52 am
      Ally says:

      Maybe Bailie loves his bank too? We’d love to see him at work if you’re ever so inclined to film him doing it. Thanks for sharing with us!

  10. 5/23/2011
    10:35 am
    Zmeister says:

    The whole theme “Do you love your bank” is a miss. Who in the world loves any bank? And to introduce talking dog is outright stupidity. Come on guys, show some good taste.
    I loved previous commercials with children. Get them back so we have some good laughter.

  11. 6/9/2011
    8:32 pm
    ole lady says:

    I love that Asian actor, and I’ve seen him on other commercials. He should be starring in his own show

  12. 8/9/2011
    2:47 am
    Rusty Shackleford says:

    Hmmm Why is every time I see the Adult and kid commercials I get Deja vu. Seems the adult is acting like our government and the kid is the taxpaying citizen.

  13. 10/1/2011
    8:57 am
    CJ says:

    Who is the woman jogger in “NEW” commercial.

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